2016 – A Great Year to Expand Your Blog Traffic

In 2016, blogs are everywhere, they’ve changed the world of advertising. In the past ten years, the blogging trend has grown, providing a menagerie of visual and audio engagement. Businesses and individuals are following the current trend to stay competitive. They are planning marketing strategies to help boost their growth by increasing blog traffic. A stunning blog with a Pinterest-style WordPress theme incorporating super ads on your website, and social media pages with back links will excite followers, provide more consistent traffic and potentially lead to a jump in product sales.

How to Increase Blog Traffic

Make 2016 the year your company’s online presence blasts ahead of the competition. It can be a real challenge accumulating new blog traffic. But, there are so many creative ways to attract viewers to your website. Explore the following eight suggestions to help you reach your online marketing goals:

1. Distribute Business Cards:


Always be prepared to share your contact information quickly. Random situations may arise where you meet an influential blogger, potential advertisers or any other relevant business contact. Their pull online could be an indirect form of online marketing for your business if you meet the right contacts.

2. Share Branded Products:


Generate branded products such as mugs, pens, shirts, or calendars are all considered marketing merchandise that remind people of your brand and who you are. Hold random social media contests or giveaways, or pass them out to prospective customers at such places as trade shows or in stores. In turn this could influx the marketing you do offline and transfer it online.

3. Publish a Hard Copy Newsletter:


A paper newsletter or physical magazine that can be handed out at stores or coffee houses will help your blog gain awareness, spark curiosity and draw in new online viewers.

4. Post Everything:


Notify your social media followers every time you post something new. Do so several times throughout the day and include links to your blog. Put consistent effort into advertising your updated content.

5. Build Trust by Sharing Links to Other Websites:


Search for relevant content that corresponds with your discussion topics and share the outside links on social media. Show your followers that you care about their needs and desires by offering other types of websites.

6. Put Together a List of Subscribers:


Start an email subscriber list if you haven’t already done so. Make 2016 the year to spread your newsletter. Create something users can download in PDF form or in video format. This type of medium is historically most likely to be shared. Keep your followers current by sending out a regular newsletter highlighting the latest blog posts, new product launches, promotions, and more.

7. Use the Best AdSense Alternatives:


The best way to gain revenue from a blog is with Google AdSense. This program was designed for web publishers looking to display targeted ads on webpages, and derive revenue each time a viewer clicks the ads. However, it isn’t easy for new bloggers to get approved to create an AdSense account.

The best solution is to acquire an alternative ad account. Depending on your niche and amount of site traffic, the use of some AdSense alternative programs like Infolinks, Viglink, Chitika, SkimLinks, and BuySellAds may lead to greater earnings and better results than AdSense.

8. Discover the Top Niches:


If you start blogging with an established, profitable niche, the process will flow very easily. By selecting a top niche that works with your brand, you will increase profits. Find out what your readers need, which keywords are most profitable and choose wisely.

In addition to all of these great strategies, use a WordPress migrate plugin and provide social sharing buttons. This will help optimize your content, and encourage easy sharing and CTA. Also, frequently include back links on a variety of types of websites. Back links can really help rank your website, because it showcases your website to be credible and informative if enough of them link to your site. First and foremost, stay true to your set plan. Follow through with your well researched and thought after marketing blog strategy and look forward to a fruitful year.

8 Reasons Why You Should Outsource Online Marketing

The Adit team strongly promotes the success of small businesses, whether the aspiration is to become an industry leader or cater to a niche the company is passionate about, we understand the effort that goes into pursuing a goal. However, the dedication that follows the growth of a business can often become too much more one team to handle.

Sometimes allocating particular aspects of you’re your business might not have as much experience with, through outsourcing, not only allows your business to flourish through an expert firm’s insight, but allow your company to focus on what exactly it does best.

That being said, we’ve put together a list of 8 signs that indicate it’s time for you to make use of outsource marketing. Read through them and see which ones apply to your current position.

  1. Your business is growing. Which is always a good thing. After all, you must be doing something right. This might make you adopt a coasting mentality, like why change what we are doing if things are going well? This is exactly why you need to switch things up. More customers means more things to do for those working within your company. While tending to the needs of your clients, don’t leave marketing efforts out to dry for too long because the online marketing scope widens your company’s growth even further in a growing field.

  2. It gets harder to keep up. Are you getting so busy that menial tasks seem like a waste of your crunched time? Time management is what you need to remember those important meetings and deadlines without resorting to five cups of coffee and hundreds of sticky notes. Delegating some of this work to an online marketing company to a professional agency can bring not only your stress levels down but increase your success.

  3. You don’t have the skill set. This isn’t an attack on your company’s in-house capabilities or ability to adapt, but hiring a professional agency to take on what they are born and bred to do will ultimately save a lot more of your time and resources.

  4. You want to branch out. You didn’t take on the difficult task of running your own business to work yourself ragged and let life pass you by! You wanted to make a difference in your chosen industry and reap the seeds of your success! If you’re too busy worrying about every little thing you won’t be able to carry out the life you always dreamed to live.

  5. You want to maximize your time. Think back to the basics and remember opportunity cost; the concept that doing something will cost you, when you could have been doing something more profitable within that time. That concept speaks volumes of truth. If you’re busying yourself with things that don’t directly pertain to your company, you could be missing out on ample business opportunities. You could have a networking opportunity that you can’t take up because of business obligations that you’ve spread yourself out too thin for. You could have taken advantage of a trend but didn’t have the time to do proper research. Leave the online marketing campaigning to the experts and optimize on your opportunities before they pass you by.

  6. You want to focus on the bigger picture. Being an entrepreneur makes you obligated to look at things with a wide scope, conjure up innovative ideas, and aim high for your company. But constantly doing that takes up time and energy that could be used towards the more pressing matters. Allowing someone else to carry out your big ideas and implement new touches to your business will help take a load off of your wagon.

  7. Your health is suffering. Whether you believe it or not, at some point your health begins to deteriorate because of lack of sleep, lack of energy, and constantly thinking of what needs to be done. You don’t have to experience that, outsourcing to an online marketing company or a recognized company within your area will wipe away all that stress and anxiety, the insomnia, the ulcers, the headaches and reduce your workload as a whole.

  8. Social media marketing is new to you. Without much experience, the world of social media may seem like a bottomless pit of confusion. If you don’t realize how posting and trends work online you could get left in the dust. With an online marketing company that thrives on social media marketing you would be able to have the proper guide to approach this large playing field. A lot more thought and care is taken into social media marketing than meets the eye and a professional marketing company that has studied such aspects can help you start off on the right track.

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