The most successful form of marketing communication is visual content advertising. Savvy marketers who know how to embrace visual contentreap the most rewards. These benefits come in terms of higher returns resulting from an increase in leads, followers, buyers, and clients. What consumers see can have a profound effect on how they feel, who they are and what they do. Effective use of graphics can have a positive effect on how you and your brand is seen. Strong visual content drives social engagement.
Currently, there are online tools available to help users incorporate image posting. But first, you need access to free, high-quality images that are usable for social media and blogs. Many images out there are copyright protected and cannot be used or copied. However, you may find a public domain photo or a Creative Commons image.
Creative Commons allows sharing of images through free legal tools. For example, Pixabay is an open image source for commercial use, published under Creative Commons. There are different license types ranging from those allowing highly restricted uses to any type of use.
Graphics without a copyright are located in the public domain, such as Public Domain Pictureswhich offers images by amateur photographers. Just because a image was discovered on the internet doesn’t automatically make it part of the public domain. Types of free photo sources include the following:
The easiest way to find an image which illustrates a specific topic is through a free searchable site. Dreamstimeprovides a section of searchable free blog images that are frequently updated. You will be required to create an account profile. Additional free image sources include the following:
This list is just a snapshot of all the open source images available to enhance your content. People are very visual beings. Powerful blog images draw attention to your message while engaging the viewer’s imagination and provoking emotions. The most effective image-driven campaigns stay in consumer’s minds.