18 October 2017

Why Do You Need a Google Business Page?

Why Do You Need a Google Business Page?

Did you know that approximately 70% of online searches are conducted via Google? About 1/5 of those searches is for a business or place. Google My Business allows your business to be found when a potential customer performs a search for your products, services or business. Is your business on Google? Is the information accurate? If not, that should be on the top of your to-do list.

It’s the New Phone Book

For over a century, phone books were used to find a specific product, service or business. However, with the growth of the internet, Google has since become the go-to for customers looking for a product, service or business. Even without a website, customers can search for your specific category and find a list of local businesses that fit the criteria.

Customers Can Find You

When someone performs a Google search, they are most likely looking to eventually spend money on a service or product after information gathering. With an updated and verified Google My Business listing, your potential customers will be able to locate your store easily. If the search is done via mobile, Google will actually provide GPS navigation directly to your storefront.

Free Advertising

When it comes to owning a business, nothing is better than free advertising, which is exactly what you get with Google My Business. All you have to do is verify ownership of the business, and then you can update your business information accordingly, advertising to the local community at no charge.

Google My Business Page: Review and Verify

As you can see, there is really no downside to having a Google My Business listing. It can allow potential customers to find you online, locate your store properly and even provide free advertising. All you need is a Google account; then, just head over to Google My Business and click “START NOW.” The process is very simple, and in just a week or two, you can verify your business!