Goal: To book more patients and establish Eyedeology as the leader in Dry Eye Care in Calgary and create a comprehensive and high-converting website.

SEO: We were able to rank them on the first page of Google for “Optometrist Calgary” amongst other keywords. This is because of our aggressive off-page optimization, keyword-rich blogging strategy, and keyword optimization on their website. Because we were able to rank Eyedeology for these relevant keywords, the cost per click has become a lot cheaper.

Paid Ads:We ran highly targeted ad campaigns to potential patients searching for a variety of eye care treatments and booked patients at a very low cost per acquisition. We leveraged the doctor’s experience in dry eye treatment amongst other things in her ad copy which gave her an edge in her campaigns.

Results: Went from booking no patients online to booking 50+ patients a month and established her as the go-to optometrist for dry eye care in Calgary.


June 30 Amazon Demo Promo

Terms and Conditions

Last Updated: June 30, 2022

Offer ends July 3, 2022, and is limited to prospective customers who participate in a Adit services demonstration and are actively employed by a dental practice. by May 31, 2022. No purchase of Adit services is required. The $50 Amazon gift card will be emailed to the company participating in the demo within 4 weeks of completion of the demo. Offer may not be combined with any other offers and is limited to one (1) gift card per office. Offer is not available to current customers or to prospective customers or individuals that have participated in a Adit demo during the prior six (6) months. Recipient is responsible for all taxes and fees associated with receipt and/or use of the gift card as well as reporting the receipt of the gift card as required under applicable federal and state laws. Adit is not responsible for and will not replace the gift card if it is lost or damaged, is not used within any applicable timeframe, or is misused by the recipient. Adit is not responsible for any injury or damage to persons or property which may be caused, directly or indirectly, in whole or in part, from the recipient’s participation in the promotion or receipt or use of the gift card. Recipient agrees to indemnify, defend and hold harmless Adit from and against any and all claims, expenses, and liabilities (including reasonable attorney’s fees) arising out of or relating to a recipient’s participation in the promotion and/or recipient’s acceptance, use or misuse of the gift card. This offer is sponsored by Adit Communications, Inc. and is in no way sponsored, endorsed or administered by, or associated with Amazon.


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